Eastwood SEMA Experience

Here you will find all of the coverage of Eastwood's trip to SEMA. This includes the hot cars, coolest products, and anything else interesting we find!

  • Eastwood Live At SEMA 2011- Day 2

    Today was the first official opening day of SEMA 2011, but for Eastwood it is day 2. Every day it seems like new cars pop up, today was no different. As soon as we walked into the parking lot I spied an extra cool bare metal late 40's Dodge (if you know anything about me I LOVE 40's and 50's Chrysler and Dodges). This thing has an insane amount of custom work and we were lucky enough to do an interview with one of the guys from Autocore Kustoms that is building it. Stay tuned for our video feature on the car later this week!

    We also were flattered to be picked for a Popular Mechanics Magazine Editors Choice Award for one of our new Eastwood-engineered products. We are excited to launch to the public here soon, as the response from our peers was amazing!

    Below are the highlights from todays show. Watch out for the pics and details from tomorrows show on our Facebook!

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  • Day 1 Coverage of SEMA 2011 by Eastwood

    Day One at SEMA 2011 and we are already seeing some amazing rides. We have some interviews lined up with some car builders and you will really like the stories they have to tell! For now here are a few of our highlights from todays show!

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  • 2011 Eastwood Vegas Dream Ride Contest Winner!

    Thanks to all for the amazing response to this year's contest, and we want to all congratulate Ed S. from Ohio. He is the 2011 winner of our Vegas Dream Ride Contest. I chatted with Ed quickly the other night and he is really excited! Here is a little background on his story.

    Ed has been a gearhead since before he could drive, one of his fondest moments was helping his dad do brakes on the family's 68 Camaro, we'd say that's a great start! By 17 he had a motorcycle underneath him, and he has never turned back. He has a 68 Camaro, 76 CJ7, and 72 Beetle restorations under his belt, so we'd say he is definitely "one of us"! Ed found out about our contest after purchasing an Eastwood Soda Blaster for his 1984 Harley FLTC Fire-resto project. Since then he has blasted the frame and made use of his large oven at work and our Powder Coating Supplies to get a jump start on his project.

    He will have to take a short break from working on his project to come to SEMA for a few days and hang out with the Eastwood crew, go out on the town in Las vegas, and most importantly, drive a bunch of super cars on the Las Vegas Speedway! Check out our live feed on Eastwood.com for pictures, interviews, and a taste of Ed's Dream Ride experience!

    -Matt/EW

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  • Eastwood Live Feed From SEMA 2011

    Here is a quick little video detailing our upcoming live feed for the SEMA show. We will be beginning the live feed before the show and ending it Saturday after the show is over highlighting our Eastwood Vegas Dream Ride Tour winner's experience! Don't miss out, and check back here and the Eastwood Homepage for updates!

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  • Flat Colors are the new Black?

    Anyone that follows the aftermarket automotive market will know that the trends change quickly, and often dramatically. Each year, Eastwood attends SEMA in search of new automotive tuning trends and products. This year while walking around, I began to notice a large amount of vehicles covered in flat or satin paint jobs. Now you may be saying "Matt, that's nothing new, flat black has been going on old hot rods for years!", but in this case it wasn't limited to old cars, hot rods, or just flat black. There were all sorts of different hues of flat and satin colors around the show. In fact, some of the most expensive cars at the show were painted in flat colors. I saw everything from your traditional flat black, to flat greens, purples, whites, grays, and more!

    I like that flat and satin colors are now being applied PROPERLY, not just a low quality spray paint job. In the past, I will admit that I was one to frown upon most any vehicle (except hot rods/rat rods) that were done this way. I had always thought of modified vehicles painted in a flat colors to be "hacked" or badly built. But now it seems that these properly prepped and painted vehicles are using the flat colors to possibly push your eye from the overall car to possibly something else on the car, be it the detailed engine bay, or the unique wheels bolted on the car.. it is a new concept, but I like it!

    Check out our different options for flat paint, and even powder if you want to powder coat some parts on your car to compliment the flat paint!

    Rat Rod Flat Colors
    Satin Paints

    Now if you really want to stay ahead of the flat color trend, try out our Rat Rod Flat Clear Coat. You can use this over any color to give it the flat look. This is where you can really get some neat effects! We have also had customers use the Rat Rod Flat Clear over their original "patina'ed" paint. The clear coat seals and protects the current weathered finish, without taking away from the original Patina of the paint. The options are limitless!

    Below are a few of my favorite flat colored cars from SEMA. Enjoy!

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